On August 6, Drake surprised fans by releasing three new tracks through a newly created Instagram account, @plottttwistttttt. The songs include “It’s Up,” featuring 21 Savage and Young Thug, “Blue Green Red,” and “Housekeeping Knows,” which features Latto. The track with Latto also came with a VHS-style music video showcasing her and her sister, Brooklyn Nikole, and it samples DJ Ttime’s 2017 song “Ride Da Stick”.
In addition to the music, Drake launched a website titled “100 gigs for your headtop,” which hosts a vast collection of unreleased content, including snippets from his Certified Lover Boy sessions and various exclusive materials like artwork and concept ideas. The release has been met with enthusiasm on social media, with fans appreciating the nostalgic content and expressing gratitude for the free material. One user remarked on Drake’s generosity, suggesting he could have saved this for a future documentary instead.
The song “It’s Up” has sparked discussions regarding potential subliminal shots at Kendrick Lamar, particularly with lines from 21 Savage. However, 21’s manager has clarified that the lyrics were not aimed at Kendrick, emphasizing that it wouldn’t make sense given Kendrick’s extensive catalog.
Additionally, Drake hinted at an upcoming collaborative project with PARTYNEXTDOOR, expected to be released this fall, further adding to their history of successful collaborations.