On September 24, Latto stepped in to support Yadira Ramirez, a former Waffle House employee who was fired after participating in the rapper’s “Brokey” challenge while on the job. Ramirez had posted a TikTok video on September 20, showcasing her and her co-workers mimicking the pre-chorus of Latto’s song, which has since garnered over 20 million views.
Just a day after her video went viral, Ramirez announced that Waffle House had let her go, stating that their policy does not prohibit phone use but discourages negative comments about the company. She expressed her disappointment, noting that she was the only one fired despite other employees being present during the filming. In her follow-up videos, she maintained a positive outlook, saying she understood that life is about growth and was looking forward to new opportunities.
Latto responded by meeting with Ramirez and gifting her the $10,000 prize she had promised for the best video submission. In a TikTok shared by Ramirez, the two were seen dancing together and celebrating. Latto’s song “Brokey” is featured on her latest album, Sugar Honey Iced Tea, which includes collaborations with artists like Megan Thee Stallion and Coco Jones.